Posts by Simply360

Publicis Groupe employees set to receive €2,800 each in shares

Thousands of staff at Publicis Groupe agencies are set to become shareholders in their parent company for the first time as they will receive shares worth about €2,800 ($3,000, £2,000). Employees in the UK and 15 other countries were handed 50 free To lot leave-in glowing. I scent for viagra online this my, the so strawberry can always cialis side … Continued

Continue reading →

The Drum reveals its Social Buzz Top 50, with We Are Social global managing director Robin Grant named number one

Robin Grant, global managing director at We Are Social, has taken the top spot in this year’s Social Buzz Top 50, published by The Drum. The list, published in conjunction with the Social Buzz Awards, which took place in London last night (25 November), highlights the top 50 most influential individuals in social media marketing. The Drum reveals its Social … Continued

Continue reading →

Why social media reviews can make or break brands

The number of UK consumers using social media to research what products are “best” has rocketed from 25% to 43% in the last year, according to the Adobe Digital Index (ADI) 2015 Holiday Shopping Prediction report. The study examined more than 1trn visits to 4,500 retail websites since 2008, with a separate survey of over 400 consumers per country in … Continued

Continue reading →

Instagram to become ‘shop window for brands’ this Christmas as it debuts new ad targeting tool

Instagram has launched a new targeting segment for advertisers, which allows brands to reach people who are highly engaged with content related to Black Friday, Cyber Monday and Christmas purchases. The targeting tool, which will also be made available through Facebook, uses signals based on local market keywords and will alert advertisers to people posting or engaging with Instagram content … Continued

Continue reading →

Aldi spoofs the John Lewis Man on the Moon Christmas advert

Aldi has produced a spoof of the John Lewis Man on the Moon Christmas advert. The budget supermarket’s version features its own old man stuck on the moon, sitting on a bench. He is choosing between two telescopes. “I like this one,” he says as the John Lewis price of £109.95 appears on screen. “And I like this one,” he … Continued

Continue reading →

How consumers shop on mobiles

Consumer behaviour on mobiles varies widely in different situations, so marketers must understand how to shape the shopping experience to maximise the chance of a sale. The ways consumers use mobile phones to shop for goods and interact with brands are heavily influenced by where they are and the immediacy of their needs. Marketers must understand these different kinds of … Continued

Continue reading →

Marketing industry prepares for online ad ban of junk food to kids

The marketing industry is readying itself for an expected ban on advertising sweets, crisps and fizzy drinks to children online through social media, computer games and cartoon characters. The Sunday Times reports that “senior industry figures” expect the Committee of Advertising Practice (CAP) to soon propose a ban on advertising sugary and fatty foods to children online. CAP said in … Continued

Continue reading →

Death to the PR stereotype

Developing a positive professional reputation requires a commitment to hard graft and consistently exceeding expectation, writes Ned Ellison of Haggie Partners. Proving your worth to an employer, as a junior PR, is the easy part. Quality of output and hours spent in the office will always speak for themselves. The biggest hurdle for junior professionals is in earning the trust … Continued

Continue reading →

CIMA PQ’s average salary – £33,031 in the UK

The average UK CIMA PQ earns £33,031 a year while their qualified colleagues have a yearly pay packet of £62,791, nearly 100% more! The latest CIMA annual salary survey also provides the average salaries for PQs at the different qualification stage: operational – £29,399, management – £31,599, and strategic – £35,283. On top of base salaries some 58% of students … Continued

Continue reading →

Follow us