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Mark Tutssel Named Executive Chairman of Leo Burnett Worldwide

In a major leadership shakeup, Leo Burnett Worldwide global president and CEO Rich Stoddart announced that he will be leaving the agency. Mark Tutssel who was the Chief Creative Officer has been announced as the new Executive Chairman. In his new role, Tutssel will focus on creative excellence and growth, igniting the collective firepower of the global network on behalf … Continued

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Norm Johnston Named CEO of Unruly

News UK have announced Norm Johnston, Global CEO of Mindshare FAST and Mindshare’s Global Chief Digital Officer, as CEO of Unruly. Johnston will replace outgoing CEO and co-founder Sarah Wood, who announced in October she will be taking up the role of Non-Executive Chair of Unruly’s Board of Directors. Based in London, Johnston will report to Rebekah Brooks, CEO of … Continued

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Group M’s Rob Norman joins Playbuzz’s board of directors

Recently retired GroupM global chief digital officer, Rob Norman, has been named to the board of directors for storytelling platform Playbuzz. Norman who retired in November last year from Group M where he was most recently global chief digital officer after 31 years in various roles at WPP companies said of his appointment: “In the digital world, impressions are cheap … Continued

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We Are Social launches dedicated sports marketing division

We Are Social has launched a dedicated sports marketing division to offer a social-first approach to tackle the changing relationship between sports and social. It is the first separate division launched by We Are Social in the UK, and has been created in response to continued growth within the sports sector and the increasingly complex social landscape that brands need … Continued

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CHI rebrands as The&Partnership London

One of London’s best-known agencies CHI&Partners is today rebranding as The&Partnership London. The&Partnership London was founded as CHI in 2001, and became CHI&Partners in 2007. Over the years, the agency has won more than 600 creative awards. In 2016, the agency was named both the UK’s Most Awarded Independent Creative Agency at Cannes Lions and Campaign BIG’s Digital Agency of … Continued

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M&C Saatchi Appoints Sereena Abbassi as Head of Culture and Inclusion

M&C Saatchi has appointed Sereena Abbassi as Head of Culture and Inclusion, where she will be working closely with Victoria Fox, Chief Executive of LIDA and group sponsor of diversity and inclusion at M&C Saatchi Group. Sereena is Founder of All Here, an organisation that seeks to help agencies and brands think more critically about the world and the work … Continued

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Graham Wall becomes new CEO at Because

Graham’s been named as the new UK CEO of Because, bringing with him almost 20 years of creative and strategic expertise. Graham’s previous tenures include serving as Executive Creative Director at some of London’s top integrated agencies including Table19 and The Marketing Store. His creative campaign experience spans leading brands such as Unilever, Sky, Mars and Lloyds Bank. Graham said … Continued

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WPP Combines 5 of Its Consultancies and Design Shops to create “Superunion”

Superunion is made up of Brand Union, Lambie-Nairn, The Partners, Addison and Vbat, which is based in Amsterdam, and will bring together disciplines including branding, motion graphics, packaging and digital design The new agency will be led by global chief executive Jim Prior (formerly head of The Partners) and executive chairman Simon Bolton (Prior’s counterpart at Brand Union) who have … Continued

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Stellar’ global ad spend growth projected to reach 4.7% in 2018

WARC, the international marketing intelligence service, has released its latest monthly Global Ad Trends report digesting up-to-date insights and evidenced thinking from the worldwide advertising industry. Warc anticipates global adspend growth this year to ring in at a healthy 4.7%, or $572bn (£410bn). Major sporting events and political campaign spending are expected to underpin growth of 4.7% in the global … Continued

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Wavemaker and Brainlabs win Formula 1 media

Formula One, now owned by Liberty Media, has appointed Wavemaker and Brainlabs to run its respective traditional and digital media accounts following a competitive review. Wavemaker is a combo of WPP agencies MEC and Maxus while self-styled “disrupter” Brainlabs has grown like topsy, offering a blend of media skills and tech.

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