Posterscope and Advertima, the market leader in real-time audience data and smart-targeting technology for digital signage solutions, have partnered to offer a data- and audience-driven media product that effectively reaches supermarkets’ customers and verifies the performance of in-store advertising campaigns. This partnership sets a new standard in OOH media planning and buying, closing a long-existing gap in its ability to target … Continued
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Independent creative agency, Atomic London has revamped its senior leadership team, hiring Katy Sumption, former founding partner of The Elephant Room, as Executive Creative Director. As well as promoting Louise Rudaizky, previously Head of Client Services, to the new role of Managing Director. Sumption, who previously worked agency side at Iris and as Creative Director at Exposure, was cofounder of … Continued
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Iris has named Claire Humphris as its London CEO, promoted from global CMO following the imminent departure of Chris Marlow. In her new role Claire will be responsible for leading the 400-strong office, overseeing new business activity, existing clients and operations. Claire has been promoted from her previous role as global chief marketing officer, where she was responsible for the … Continued
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Weber Shandwick today announced Michael Frohlich will join as chief executive officer, EMEA (Europe, Middle East and Africa). For more than two decades, Frohlich has held leadership roles at agencies across public relations, advertising and digital marketing. He joins Weber Shandwick from Ogilvy UK, where he was CEO and oversaw the restructuring of several disparate business units into a consolidated … Continued
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Instinctif Partners announces that Edward Amory, currently managing director, will be appointed CEO from the 1st April. Tim Linacre, current CEO, will become Group Deputy Chairman, with particular responsibility for senior client relationships, while continuing to oversee the capital markets practice. Tim Trotter, Instinctif Partners Chairman, said: “I am delighted to announce that Ed Amory will be appointed as CEO … Continued
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W2O, the healthcare marketing and communications powerhouse founded 20 years ago by Jim Weiss, announced today that it has transformed into a new kind of healthcare company named Real Chemistry. Healthcare is undergoing a radical transformation that has only accelerated since the outbreak of COVID-19. Real Chemistry is designed to address the forces driving this disruption, including digitization, consumerization and value-based … Continued
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Red Havas ahve announced the launch of Red Havas Health, a global micro-network focused on health, in response to increasing demand from clients globally. The new offering brings together health professionals from Red Havas across the U.S., Australia, Singapore, Vietnam and the Philippines, as well as Havas Health PR in New York, Havas Life Medicom PR based in the U.K … Continued
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This March sees UK advertising celebrate its third annual Exports Month in a boost to the industry’s global ambitions as it looks forward to recovery from the COVID-19 pandemic and new trading relationships overseas. The Exports Month campaign is led by the UK Advertising Export Group (UKAEG), the advertising industry partnership run by the Advertising Association, the IPA, APA, DMA, … Continued
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Following the announcement by the Prime Minister on the timetable for lifting lockdown, Advertising Association Chief Executive Stephen Woodford has made the following statement. “We welcome today’s announcement from the Prime Minister and the timetable for the gradual lifting of restrictions. The NHS and the government should be commended for the rapid roll-out of the vaccine programme which offers real … Continued
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The new agency will be led by Frisco Chau as CEO, who also assumes the role of Chief Data Officer for M&C Saatchi Group. He’s joined at the helm by M&C Saatchi data veterans and brothers Mike and Tim Spencer, who assume the positions of Chief Operations Officer and Chief Strategy Officer, respectively. Frisco Chau, CEO of M&C Saatchi Fluency, … Continued
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