Joining directly from her present role as chief executive of Kantar Millward Brown, Ainsworth brings a wealth of experience in digital media, audience measurement, brand management and communications in tow.
Commenting on the appointment Andy Brown, Global CEO and Chairman of Kantar Media said, “I am thrilled to welcome Louise to Kantar Media. Her rich experience in digital and the changing media ecosystem is widely recognised across the industry and will be a considerable asset for Kantar Media and our clients alike.”
Ainsworth added, “I am delighted to be joining Kantar Media. Our clients are facing more change and disruption than ever before – Kantar Media’s unique scale and breadth of high quality data sets are well-placed to help our EMEA clients convert the challenges they face into valuable opportunities.”
Read more on the Kantar Media website: https://www.kantarmedia.com/uk/newsroom/press-releases/kantar-media-appoints-louise-ainsworth-as-emea-ceo