Mindshare promotes Nilufar Fowler, to worldwide central chief executive at the Group M agency

As chief executive of Mindshare Worldwide Central , Nilufar will be responsible for running the agency’s global client teams.

Ailsa Lochrie replaces Nilufar as global client leader for Team Unilever.

Lochrie will now be responsible for WPP’s second biggest client account. Last month Unilever announced its marketing budget was likely up be up year on year after a decline in spend last year.