Havas Group has acquired ecommerce consultancy Expert Edge to accelerate its global expansion of Havas Media Group’s full-service ecommerce agency Havas Market from the UK. The acquisition equips Havas Market with the tools to offer clients end-to-end support across their ecommerce ecosystem and positions the agency as ecommerce consultants that look beyond media.
Expert Edge brings to Havas Market specialist capabilities in strategic consulting and expert operational capabilities in ecommerce. The business has roots in supporting brands to grow their global revenues on Amazon. HMG clients will now have access to Expert Edge’s expertise in Data Insights & Reporting, Amazon Advertising PPC, Product Listing & SEO Boosting, Content Optimisation and DSP on Amazon to build out their ecommerce enterprise. Read more on the Havas website: https://www.havasgroup.com/press_release/havas-group-accelerates-e-commerce-growth-through-acquisition-of-expert-edge-in-the-uk/