OOH advertising to grow by 16.5% in Q1 2022

Out-of-home advertising’s recovery from COVID disruption is expected to continue this year, with spend forecast to grow by 16.5% worldwide in Q1 2022. This is according to WARC Data’s latest Global Ad Trends report, which focuses on the IRL (‘in real life’) ad economy.

Read more on WARC website: https://www.warc.com/content/paywall/article/warc-curated-datapoints/ooh-advertising-to-grow-by-165-in-q1-2022/en-GB/143542