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Marketing Agency Accounting: Tips, Tools & Best Practices
Running a marketing agency is fast-paced, creative, and often a little chaotic – in the best way. But when it comes to accounting and financial management, that chaos needs to be replaced with structure, strategy, and clarity. If you started your agency because you’re passionate about building brands and scaling growth – not crunching numbers […]
Read more »Why Become a Financial Controller in a MarCom Agency?
In the fast-paced world of marketing and communications, creativity drives the front end – but it’s financial control that ensures the agency runs smoothly, profitably, and sustainably. A career as a Financial Controller in a MarCom agency offers a dynamic blend of strategic influence, analytical depth, and cross-functional collaboration. If you enjoy numbers, systems thinking, […]
Read more »Budget vs. Forecast: Why Marcoms Teams Need Both
“We’ve already got a budget – why bother with a forecast?” It’s a common question, but in marcoms, where project scopes shift and client demand fluctuates, relying on just a budget is like flying blind. Both tools are essential – but they serve different purposes. What’s the Difference? Think of your budget as your agency’s […]
Read more »Finding the Right CFO in the MarCom Industry: Why Industry Experience Matters
In the fast-paced Marketing & Communications (MarCom) industry, a Chief Financial Officer (CFO) must do more than manage budgets—they must align financial strategies with business growth, optimize operational efficiency, and navigate industry-specific challenges. Finding the right CFO requires evaluating both financial expertise and sector-specific experience. Why Industry-Specific Experience Matters A Chief Financial Officer (CFO) in […]
Read more »5 Benefits of Hiring a Fractional CFO for Your Marketing or Creative Agency
Creative agencies thrive on innovation – but scaling that creativity into a profitable, sustainable business requires more than talent. It demands sharp financial strategy. That’s where a Fractional CFO comes in. Hiring a fractional CFO gives you access to high-level financial expertise without the full-time cost. Whether you’re trying to scale, improve cash flow, or […]
Read more »Why Every Creative Agency Needs a CFO (Sooner Than You Think)
Running a marketing, creative, or ad agency isn’t just about delivering bold ideas, it’s about balancing creativity with business smarts. As your agency grows, so do the financial complexities. That’s where a CFO comes in. What a CFO Brings to the Table More than a Bookkeeper or Accountant:Early on, you might get by with a […]
Read more »Understanding why employers may say “No” to experience.
Have you ever walked away from a job rejection confused, frustrated, or even a little insulted because you were told you’re too qualified? You worked hard to build your résumé and thought it would lead you to an easier job search, yet you find yourself being rejected when you clearly meet all the requirements. In […]
Read more »Working from Home: A Right or a Privilege?
The debate over remote work isn’t going away anytime soon. Ever since the COVID-19 pandemic redefined workplace norms, companies and employees alike have been locked in a tug-of-war over whether working from home should be a fundamental right or an earned privilege. While many employees champion the flexibility and improved work-life balance that remote work […]
Read more »AAT v ACA v ACCA v CIMA
If you’re considering a career in accounting or finance, you’ve probably come across the qualifications AAT, ACA, ACCA, and CIMA. Each of these certifications can open doors to various opportunities, but understanding their differences is key to choosing the right path for you. In this blog post, we’ll break down each qualification, what it entails, […]
Read more »The Evolving Role of the CFO: What Matters Most Today
Today’s CFOs do far more than crunch numbers—they’re strategic leaders, co-pilots to CEOs, and architects of financial resilience. The Qualities That Set Top CFOs Apart The modern CFO must master more than finance. Strong leadership, communication, and stakeholder management are now just as critical as budgeting and risk management. The best CFOs don’t just oversee […]
Read more »How to Slay the First 5 Minutes of a Video Interview
First impressions matter – big time. In fact, some hiring managers decide whether they like you in the first 90 seconds (yikes). So, if you’re hopping on a video interview, you’ve gotta start strong. From WiFi glitches to awkward small talk, there’s a lot that can trip you up in those first few moments. But […]
Read more »Want to Be a CFO? 5 Essential Steps to Get There
A career in finance can lead to top leadership roles like Financial Controller, Finance Director, and ultimately, CFO. If you’re aiming for the CFO seat in a Marcoms or creative agency, here’s how to get there faster. 1. Build a Strong Financial Foundation 2. Define Your Career Vision 3. Network Like a Pro 4. Keep […]
Read more »Your Interview Success Guide
An interview is your chance to make a lasting impression. Preparation is key to showcasing your skills and confidence. Follow these essential tips to ensure you perform at your best. Before the Interview ✔ Understand the Role – Ensure your recruiter has provided all necessary details about the position, team, and company culture. 🔍 Research […]
Read more »The Hidden Key to a Successful Design Studio? A Strong Finance Hire
When it comes to hiring for design studios, creative talent often takes centre stage. But while designers and architects bring ideas to life, it’s finance professionals who ensure those ideas turn into sustainable business success. A skilled finance hire does more than just balance the books. They:✔ Keep the studio financially stable, managing cash flow […]
Read more »What Success Looks Like in Your First Year at a New Job
Starting a new job? Big move! Your first year is your chance to make waves, show off your skills, and set yourself up for success. But how do you know you’re killing it? From making solid connections to growing your skills and keeping that all-important work-life balance, here’s how to thrive in your first year […]
Read more »How to Bounce Back After Job Rejection
Let’s be real, getting rejected from a job sucks. You prepped hard, nailed the interview (or so you thought), and still got hit with that “Thanks, but no thanks” email. It stings, but here’s the thing: rejection is NOT the end of the road. It’s just a plot twist in your career journey. The key? […]
Read more »How to Ace Your Second Interview
Congratulations! Being invited for a second interview means the hiring team is seriously considering you for the role. Now, it’s time to refine your approach, demonstrate your expertise, and show how well you’d fit into the agency’s culture. Here’s how to walk into your second interview with confidence and leave a lasting impression. 1. Be […]
Read more »The Power of Employer Branding: How to Attract Top Talent
In a challenging economic landscape, job seekers are more discerning than ever. While some candidates hesitate to switch roles, others, especially those unemployed, may be less selective. So, what truly captures their attention? Is it the employer brand, company culture, or the specifics of the role itself? Let’s explore how employer branding plays a pivotal […]
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