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Wunderman Acquires Leading Commerce Experience Agency, Gorilla Group

Wunderman has acquired Gorilla Group, an award-winning commerce agency that provides end-to-end experience-driven commerce solutions and services. Gorilla Group will become part of Wunderman’s growing global commerce offering, Wunderman Commerce. Global CEO of Wunderman Commerce, Neil Stewart said: “This acquisition gives Wunderman Commerce a wider footprint across North America while also presenting an opportunity for our global clients to access the knowledge and … Continued

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Discovery Names Amazon Executive Peter Faricy as CEO, D2C

Leading Amazon.com Inc. executive Peter Faricy is leaving the company to head up Discovery Inc.’s e-commerce and digital businesses. He will report to David Zaslav, the company’s president and CEO. Faricy will be CEO, Global Direct-to-Consumer. David Zaslav said “Peter is a world-class executive, with an extensive track record of building some of the world’s most successful direct-to-consumer products and … Continued

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Omnicom Precision Marketing Strengthens its Management and IT Consulting Capabilities by Acquiring Credera

Omnicom Precision Marketing Group (OPMG), the digital and customer relationship management (CRM) specialist group within Omnicom Group Inc. (NYSE: OMC), announced today that it has acquired a majority stake in Credera. Credera is a full-service provider of management and technology consulting services.  With a core focus on marTech and ecommerce platforms, the company delivers solutions that increase customer engagement and … Continued

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Alex Bogusky returns to advertising and Crispin Porter + Bogusky

Alex Bogusky, the co-founder and executive creative director of Crispin Porter + Bogusky, is returning to the agency as Co-Founder, Chief Creative Engineer. In this new position, he will assume a leadership role in all aspects of the company, including creative direction, innovation, strategy, and talent. Bogusky will be working closely with CEO Erik Sollenberg, President Danielle Aldrich and Chairman … Continued

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TBWA\Chiat\Day Promotes Nancy Reyes to President in New York

This week TBWA\Chiat\Day announced the promotion of Nancy Reyes to the newly created role of president in its New York headquarters. Reyes was previously Managing Director, a role she assumed when she joined the agency in 2016.  As President, Reyes will assume more responsibility for the day-to-day operations in New York and will remain the principal liaison across the agency’s … Continued

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Jennifer Mullin Appointed CEO of FremantleMedia

RTL Group today announced the appointment of Jennifer Mullin as the new Chief Executive Officer (CEO) of FremantleMedia, effective 1 September 2018. Jennifer Mullin, currently CEO of FremantleMedia North America (FMNA), will succeed Cécile Frot-Coutaz who, as announced in March 2018, is leaving to join YouTube. Jennifer Mullin’s successor as CEO of FMNA will be announced in due course. Until … Continued

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Publicis Media elevates Zenith duo Natalie Cummins & Mark Howley in management reshuffle

Publicis Media has promoted Mark Howley to the newly created role of chief operating officer and the elevated Natalie Cummins to the role of chief executive officer at Zenith UK. In his new role Howley will focus on growing client business by boosting collaboration between the agency brands and practices as well as driving the overall business performance of Publicis … Continued

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Endeavor Global Marketing has acquired London-based entertainment PR firm Clifford French

Endeavor Global Marketing today announced the acquisition of UK-based sport and entertainment communications agency Clifford French, further bolstering Endeavor Global Marketing’s earned media and influencer marketing expertise globally. Clifford French founders James Clifford and Dan French will become global SVPs at Endeavor and report to Endeavor president Ed Horne. Clifford French’s 20 employees will become part of the Endeavor Global … Continued

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Weber Shandwick Acquires Social Creative Agency That Lot

Weber Shandwick has acquired That Lot, an award-winning social creative agency based in London. Effective immediately, the deal combines Weber Shandwick’s expertise in integrated communications, data & analytics and social strategy, with That Lot’s specialties in social-first, platform-specific content and production. “That Lot are at the forefront of creating innovative and compelling social creative for a range of brands and … Continued

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Former Saatchis chairman Alan Bishop takes helm at Creative Industries Federation

The Creative Industries Federation Board today announces that Alan Bishop, former CEO of the Southbank Centre, Central Office of Information and Chairman of Saatchi & Saatchi International, will succeed John Kampfner as CEO of the Creative Industries Federation. The Federation was formed in 2014 as a membership-based movement to complement the advocacy, support and campaigning work of individuals, companies and … Continued

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