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Wavemaker names Candice Odhams from GroupM as its new managing director.

Candice joins from GroupM, where she has worked as managing director, global client solutions at the Performance Media Group since January. Starting in her new role on 5th November she will lead and support the agency’s clients with digital and data transformation. Paul Hutchison, CEO at Wavemaker UK said: “Candice is a consummate client leader and has vast experience leading … Continued

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Wavemaker UK Announces Precision To Help Clients Accelerate Digital Transformation

Wavemaker UK is launching WM Precision, bringing all its data-driven marketing specialists together to focus on digital transformation for brands. From October 2018, Wavemaker Precision will provide a single hub of experts from five fields: technology, analytics, platforms, data strategy, and the precision planning leads who bring the disciplines together. Christiaan Lette joins Wavemaker as general manager on the agency’s … Continued

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Publicis Groupe UK announces Jo Coombs as COO among new leadership team

Publicis Groupe announces today the appointment of a leadership team for Publicis Groupe UK.   The new leadership team will include Chief Operating Officer, Jo Coombs; Chief Growth Officer, Anna Campbell and Head of Talent, Paula Cunnington. They join Chief Financial Officer, James Barnes-Austin who started in June this year. All will report directly to CEO of Publicis Groupe UK, … Continued

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M&C Saatchi renames mobile arm as M&C Saatchi Performance

M&C Saatchi Mobile is dropping its mobile-focused name for M&C Saatchi Performance, in order to better reflect the fact that people are now device agnostic. James Hilton remains global chief executive of the business and said “We don’t just do mobile” Hilton said the mobile agency has had “great success” as smartphones have gone mainstream in the past decade, but … Continued

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WPP names Mel Edwards as Wunderman global boss

Wunderman, the leading global digital agency and a WPP company, today announced the appointment of Mel Edwards as Global CEO, effective immediately. She succeeds Mark Read, who was recently named CEO of WPP. Edwards has been one of Read’s closest allies during a period when he transformed Wunderman, a traditional direct marketing agency that traces its roots back to 1958 … Continued

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Gain Theory Appoints Former Unilever Vice President and McKinsey Consultant Shawn O’Neal as CEO North America

Gain Theory, the global marketing effectiveness consultancy that helps marketing and insight professionals make faster, smarter business decisions through data, technology and advanced analytical solutions, today announced the appointment of Shawn O’Neal as CEO North America. As well as leading the North American business, he will work with the global leadership team to implement the vision and strategy for Gain … Continued

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Williams Lea Tag acquires Taylor James to build leading global presence in digital production

Williams Lea Tag, the leading independent global marketing activation partner, announced today that it is adding Taylor James to its portfolio of integrated digital marketing execution services providers, turning creative ideas into reality for global brands worldwide. Taylor James is a leading digital production house on the cutting edge of technology. Founded in London in 1999, the company is predominantly … Continued

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Wunderman acquires Amazon-focused content and campaign agency 2Sales

WPP announces that its wholly owned global digital agency, Wunderman, has acquired 2Sales International S.A., an ecommerce consulting agency. 2Sales supports global brands in building their business on Amazon, and will become part of Wunderman’s growing global commerce offering, Wunderman Commerce. The acquisition further strengthens Wunderman Commerce’s Amazon expertise across supply chain, operations and assortment planning, content/search optimisation and promotional … Continued

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WPP confirms Mark Read as CEO

WPP plc today announces the appointment of Mark Read as Chief Executive Officer and his appointment to the Board of WPP as an Executive Director with immediate effect. Roberto Quarta, Chairman of WPP, said: “The Board carried out a rigorous selection process, assessing internal and external candidates. That process, alongside Mark’s wise and effective stewardship of the business in the … Continued

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R/GA Names New Managing Director in New York

R/GA promoted Robin Forbes to managing director in New York, tasking him with partnering with the agency’s senior leadership team to manage and grow the New York office, fostering its culture, facilitating collaboration across office talent and furthering relationships with new and existing clients. Forbes joined R/GA back in 2014 and previously served as senior vice president, group managing director, … Continued

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